Serial Entrepreneur & Consultant | Marketing Strategist | Professional Traveler
Sep 3, 2026
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3 min read
I spent years measuring the wrong thing.
Aug 31, 2026
The numbers stop working long before the ideas do.
Aug 27, 2026
I sat in that room and thought I was watching history happen.
Aug 24, 2026
1 min read
One document and how to implement the system.
Aug 20, 2026
2 min read
Apparently, they listened.
Aug 17, 2026
58.9% open rate. Zero inquiries. One of those numbers is lying to me.
Aug 13, 2026
I used to think I could spot a hit before anyone else. I was very wrong.
Aug 10, 2026
4 min read
Newsletters rarely die from bad writing or thin ideas. They die from one bad month with no plan behind it.
Aug 6, 2026
The market has put a price on the access that advisors still absorb as a courtesy.
Aug 3, 2026
Having a good idea is not the same as writing an issue someone reads to the end.
Jul 30, 2026
Some places live in your head years before you ever land there.
Jul 27, 2026
Newsletters rarely die from bad writing. They die from running out of ideas.
Jul 23, 2026
Why do so many advisor emails sound the same?
Jul 20, 2026
Most advisor newsletters fail before the first issue goes out. Here's why.
Jul 16, 2026
Jul 13, 2026
Why your best clients still book other people + Part 1 of The Luxury Travel Advisor Newsletter System
Jul 9, 2026
The right moments don't happen by accident.
Jul 6, 2026
Three suppliers. Almost the same pitch. Not a single reason to stop scrolling.
Jul 2, 2026
Soft power is earned by the memories a country sends home with its visitors.
Jun 25, 2026
The problem is not the tool. It is what you are leaving outside the prompt.
Jun 18, 2026
What happens when your client relationships outgrow your memory.
Jun 11, 2026
5 min read
The old information advantage is gone. What remains is judgment, accountability, and trust.
Jun 4, 2026
The metrics were working. The business wasn't.
May 28, 2026
And once they see it, they will not unsee it ever again.
May 21, 2026
More ideas do not help if you are solving the wrong problem.